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Atlasy

White Label

Your brand on the front. Our software underneath.

Deploy the platform, theme it, connect your vendors, and go live as the operator. End customers, regulatory licences, and invoices stay with you.

Who it is for

Operators who want a branded on-ramp, not a referral to someone else’s.

Crypto and fintech operators

Launch a Bitcoin buy flow under a name you already own, instead of sending customers to someone else’s brand.

Payment firms

Add a fiat-to-crypto on-ramp next to existing rails, with your checkout and your support desk.

Banks and regulated distributors

Offer a branded on-ramp inside your perimeter. You stay the licensed face of the service.

What you get

The right to run the product as your service — not a rented Atlasy storefront.

Software subscription

Rights to run the on-ramp and exchange software for your offering, within the agreed subscription scope.

Software IP

Usage rights to the product IP. Atlasy keeps ownership; you get defined rights to use it.

Branded instance

A deployment that carries your name, theme, domain, and customer-facing copy.

Operator dashboard

The console your staff use to configure the instance, work cases, and manage access.

Integration hooks

Points to attach KYC/AML, banking, and custody counterparts that you contract.

Launch support

High-level help to brand the instance, wire integrations, and rehearse go-live. You still own the launch decision.

Customisation

Theme the product. Keep Atlasy off the customer screen.

  • Logo, colour system, and typography on the customer UI
  • Your domain and transactional email identity
  • Legal pages, risk notices, and support URLs you write and host
  • Market settings: limits, copy, and which products you switch on
  • No requirement that Atlasy appear as the consumer brand

Go-live path

Five steps from agreement to production.

  1. 01

    Scope and subscription

    Agree markets, commercial terms, and what is included. This is a software subscription — not a transfer of any operator authorisation.

  2. 02

    Brand the instance

    Apply identity, terms, and disclosures. Your customers should meet you, not Atlasy.

  3. 03

    Connect integrations

    Hook up banking, custody, identity, and monitoring under your contracts.

  4. 04

    Test and train

    Walk checkout, exceptions, and staff roles. Go-live is your call.

  5. 05

    Production

    Customers contract with you. We support the software behind the instance.

Support

We support the software. You support the customer.

Launch assistance

Configuration, theming, and a structured checklist through first production traffic.

Product support

Technical support for the platform after go-live. Channels and hours are set in the subscription agreement.

What you still run

Compliance programme, banking, customer support, and tax reporting stay with you. We do not sit between you and your supervisor.

Ready to launch under your brand?

Book a product conversation. We will walk through the modules, branding, integrations, and a practical go-live path.

Talk to us